Modeling Course. Light in the Modeling Industry.
Angela has been helping other women push past fear to start successful modeling careers ever since she booked her first modeling ad with nike in 2012. Today, angela teaches on how to become a successful model without compromising values. Angela coached models all over the world, including WNBA Champion Tiffany Bias.
In The Details
The company sells a 5-week online intensive course that helps women learn and launch their modeling careers within a supportive community that builds confidence. Our strategy focused on building fan base, increasing the brand awarness and selling the online course program on the frontend, and on the backend upselling branded prodcuts related to the course.
The Founder already had authority in the modeling market, author of the 30 day devotional, This Can Help Someone, endorsed by Shaquille O'Neal, Tye Tribbett, and James Fortune. Our strategy focued on showing this authority in their ads.
It was important to give our marketing strategy several goals. By outlining several target cost variations that allowed us to reach the right audience.
We reached over 116,951 potential buyers , and our several layer marketing strategies got the results down for as cheap as $4.31 Cost per new client